In an atmosphere of excitement and anticipation, the curtain has closed on the grand promotional campaign “Falcons”, organized by the famous coffee shop chain Barn’s Café in collaboration with the Falcons team, which achieved remarkable success in terms of engagement and participation.

The campaign was launched as part of Barn’s series of initiatives to connect with its customers in an innovative way, blending entertainment with instant rewards.  The campaign’s concept of collecting “coins” added an extra layer of thrill and suspense to the experience.

This initiative was met with a wide response from the public, as thousands of coffee lovers and competition enthusiasts took part, driven by their desire to win the valuable prizes that had been announced beforehand.  The prizes included 54 PlayStation 5 consoles, in addition to the grand prize of SAR 100.000 in cash, making the campaign the center of attention and a trending topic on social media platforms.

The campaign produced 55 winners who received their prizes in a celebratory atmosphere that reflected the brand’s deep appreciation for its customers and their vital role in its success.  It was not just about handling out prizes; it was a unique marketing experience that turned every moment into an opportunity for winning and joy.

Officials at Barn’s Café expressed their pride in the great success of the campaign, noting that the collaboration with eCopon played a key role in developing, launching, and managing the competition platform, as well as efficiently organizing the instant draws.  They also affirmed that this success will serve as a strong motivation to launch more innovative promotional initiatives that strengthen loyalty and build stronger relationships with customers.

For its part, eCopon explained that this campaign reflects the great potential of marketing competitions and instant draw technologies for companies, as they allow customers to engage in an enjoyable interactive experience that keeps their enthusiasm and engagement high while building a large and loyal fan base.

 

12-08-2025